Big Reactions with Small Budgets
Hello blog readers! Well, it’s been an exciting few months here at ED Creative, which a very busy but very exciting week working in Dubai with a fantastic bunch of radio sales professionals was a particular highlight. I was present at their radio sales seminars acting as the creative consultant to get clients
VOICEOVER PROJECT: Elearning
Earlier this year, I took part in a voiceover project for The Samaritans. In this project, I played the role of a wife of a serviceman. My character was finding it difficult adjusting to her new life and the elearning course showed learners different ways of responding and dealing with the situation. This course
Thank You
Well, that year certainly went fast! I was carefully and strategically placing the office Christmas lights back into their box in January and then pulling my hair out untangling them (HOW DOES THAT HAPPEN?!) to decorate again in December in what felt like a matter of weeks! However, this year saw me move my
Creative Emotion
It’s often said that creative folk have brains that are wired differently. There have been numerous studies to investigate such in the last few years. But even on the face of it, we can appreciate those differences in our everyday lives. Some of the most inspirational creative people we have heard of, seen
Once Upon a Time
As a copywriter in many different formats, I like to draw out as much personality and style from a client as I can when taking a brief. This is because so many clients have so much personality to bring to their business, which in turn gives their brand a whole persona of its
Tomorrow is Coming
It appears we all feel as though we are living in one surreal dream (or nightmare). So many clients have shared their fears over not just the health aspects of Covid-19, but the financial and business implications it lays before us. We all seem to be tiptoeing along a tightrope permanently wobbling between confidence and
Positivity and Proactivity
Positivity and Proactivity Well it’s safe to say we are living in unprecedented times. Both personally and professionally, everyone in the world has gone through a period of vast transition, reflection, and uncertainty. From loved ones lost to financial instability and from social distancing to home schooling, every household has had their own paths
Sticks and Stones… And the Power of the Written Word
ED Creative has now been running for over 5 years. Throughout that time, the business has evolved, developed, and morphed into something new every year. My clients have changed, the variety of tasks and duties has altered, yet the core of my offering remains the same. Copywriting. Voiceovers. Audio Production. Over the last 13 years
That Freelancer Sparkle
The business landscape is shifting at an incredible rate at the moment. It’s tough to make plans. It’s tough to have realistic goals and it’s tough to know exactly what the industry will look like next week, never mind next year. However, this uncertainty and emotional turbulence isn’t something new to freelancers. It’s
Community Radio and Powerful Production
Radio is a medium like no other. Through the power of sound, radio is able to connect, engage, communicate and uplift every listener. Although this communication may be a little one-sided, when you listen to the radio, you are being listened to. Boosting your mood, motivating you though the day and being that company